• Hotels go after Millennial ‘Jeneration’
Shangri-La Hotels has launched a new hotel brand under the name Hotel Jen, which is aimed at the Millennial market. The announcement came as Accor focused attention to the technology offering at its revamped Novotel brand, as the battle for the Millennial traveller grows more intense. The Hotel Jen replaces Shangri-La’s Traders Hotel brand and
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