• Issue 8: 1st March 2013
Accor stakes Eu120m on OTA battle Accor has announced a strategy to increase its online sales to 50% of total revenue by 2016. The company said it would invest Eu30m annually, taking on the online travel agents by leveraging its “unique relationship” with its customers. Read more Marriott keeps OTAs close Marriott International said
Subscribe or log in to read the rest of this content.
Share →