Issue 15: 26th April 2013

    0

    Operators urged to focus channel management

    Hoteliers have been urged to simplify operations after the explosion in distribution channels in technology over the past 15 years have left many hoteliers bogged down in a variety of options. A white paper from RateGain called for operators to consider channel management tools that could make distribution more cost effective and straightforward. RateGain is [...]
    0

    Middle East shifts online

    Online booking is rising in popularity for travellers in the Middle East, according to two studies released in recent days. This is set to continue, with PhoCusWright forecasting that gross bookings, both through direct channels and online travel agencies, are set to increase by 22% in 2014 to USD15.6bn. The group reported that gross bookings [...]
    0

    Travelzoo banks on hotels

    Travelzoo said that it would increase its focus on its hotel business, having already acquiring Perfect Escapes last year. The comments came as the group released a study indicating that the majority of its subscribers were waiting for last minutes deals before booking their holidays, adding weight to the theory that the discount sites are [...]
    0

    Twitter grows up

    Twitter has launched keyword ad targeting, as it moves towards monetising itself and becoming a viable advertising channel. Shortly after the announcement the group signed its biggest ever advertising deal with Starcom MediaVest Group, one of the world’s leading ad-buyers, in a deal reported to be worth hundreds of millions of dollars to the micro-blogging [...]
    0

    Accor enters discounting space

    Accor has announced the latest changes to its Accorhotels.com website, as it works towards increasing online sales to 50% of total revenue by 2016. The group is pushing mobile, social networks and private sales, which will see loyalty club members and newsletter subscribers offered up to 50% off rooms, taking on the online travel agents [...]