From the monthly archives: "December 2013"
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    Issue 42: 16th December 2013

    OTAs lean on hotels Online travel agents will be forced to rely more heavily on hotel bookings in the US as air bookings drop, according to a recent report from PhoCusWright. The study was joined by one from Travelclick, which reported OTA growth outstripping that of brand.com sites, suggesting that competition for hotel bookings is [...]
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    The year of three screens

    This year has been described as “the year of three screens” by HeBS, whose report into mobile usage highlighted the growing shift away from desktop bookings. The study found that over 35% of web visitors and nearly 32% of page views were generated from non-desktop devices, but cautioned that hotels should treat the desktop, mobile [...]
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    Booking.com buys messaging service

    Booking.com has acquired eBuddy, a software company specialising in mobile and web-based messaging services, for an undisclosed fee. Neither party confirmed the strategy behind the deal, although it is thought that Booking.com may use the group to strengthen its online support offering. In a blog post eBuddy was no clearer about what it would be [...]
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    Hot Hotels adds ‘social proof’

    Hot Hotels has integrated SeatID to let users log in via Facebook or LinkedIn to see which of their contacts has been at the same hotel or stayed in the vicinity. The move comes as the number of last-minute booking apps continues to grow and brands battle to set themselves apart. SeatID started out in [...]
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    Marriott leads brand.com study

    In a recent study from Qubit Marriott International has been lauded for its website in terms of usage and awareness. The report found that Marriott was able to utilise technology to encourage users to book on its own site, as well as its mobile offering, ensuring it is staying ahead of the current sector trends. [...]
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    OTAs lean on hotels

    Online travel agents will be forced to rely more heavily on hotel bookings in the US as air bookings drop, according to a recent report from PhoCusWright. The study was joined by one from Travelclick, which reported OTA growth outstripping that of brand.com sites, suggesting that competition for hotel bookings is likely to increase, at [...]
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    Issue 41: 10th December 2013

    They’re watching you With the UK now recognised as having the largest number of surveillance cameras trained on its citizens in the world, it could be assumed that the public was used to it. Delegates at the recent Hospace conference in London heard how this was far from the case, as members of the hospitality [...]
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    Business travellers favour brand sites

    Business travellers have increased their use of brand.com sites over online travel agencies in the past year, according to the latest study from Google. The corporate market also spends more time than average researching in an attempt to find better value, the study said. According to Google’s Think Insight report, 65% of business travellers booked [...]
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    Scandic leads in mobile check-out

    Scandic Hotels is rolling out mobile check-out across its portfolio, the first such offering for any hotel chain. The company said that it was “something guests have been waiting for”. It is also likely that the technology will cut costs for the group. All of the group’s Nordic hotels will offer the service by mid-November [...]
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    ROI in social media calculated

    The hotel sector is now able to factor online reputation into pricing decisions, according to Ideas. The company has produced a tool which includes reputation management data from online travel agencies, review sites and social media platforms. The new feature, which is currently in beta-testing and should be available mid-2014, will combine Ideas’ pricing data [...]